Friday, 19 July 2013

What are backlinks

Social media, backlinks, and website optimization have on generating organic Internet traffic. Anyone who uses the Internet knows what social media is. Once you have started to dabble in the Internet marketing world chances are pretty good you quickly learn what SEO is as well. At Leaders Marketing the biggest question that we find a lot of people involved in the Internet marketing world asking is what exactly are backlinks?

A backlink is a link on another website that directs traffic back to your website. Backlinks are also commonly referred to as inbound and outbound links. There are some search engines that use backlinks as a way to determine a website's popularity. This in turn can help improve the search engine ranking of your website which is going to bring in more organic Internet traffic.

We were able to learn something else about backlinks as well. We learned that when it comes to backlinks it is not just enough to get them placed on any website. What websites the backlinks to your website are on play a role in building the credibility and reputation of your website. This means that you want to make sure that backlinks to your website are going on relevant sites. After all, it is not going to do any good to draw Internet traffic to your website if they are not interested in the content of it.


We also discovered that there is a huge benefit to getting your backlinks placed on EDU websites. This is because EDU is a domain name that is associated with educational and informative sites. When an individual visits an EDU website they feel comfortable in the fact that they can trust the information on the website. Having a backlink to your website on a EDU site is the number one way to improve the credibility and reputation of your own site.